How is this different from Google Analytics?

Google Analytics shows you traffic. Shadow shows you traffic, AI bot activity, what AI platforms say about your brand, AND tells you what to do about all of it. It's analytics + AI intelligence + action steps in one tool.

Do I need to install anything?

For basic monitoring (bot detection, AI perception, readiness score) — nope, just enter your URL. For full visitor analytics (clicks, behavior, sessions), add one script tag. One-click integrations for Vercel, Shopify, WordPress, and more.

Will it slow down my site?

No. The script is under 5KB and loads async. Zero impact on page speed or Core Web Vitals. External monitoring has literally no impact — it watches from the outside.

What AI bots does Shadow detect?

All of them. GPTBot, ClaudeBot, PerplexityBot, Google-Extended, Bytespider, Amazonbot, and dozens more. The Shadow Network means new bots get identified across all users instantly.

What do you mean by "actionable steps"?

Shadow doesn't just show you graphs. It says things like: "ChatGPT has your pricing wrong — add structured data to /pricing to fix it" or "Your bounce rate on /features is 68% — here's why and what to change." Specific, do-it-today recommendations.

Can Shadow block bots?

Shadow is a telescope, not a shield. It shows you who's visiting and what AI says about you. It generates block rules and robots.txt configs you can apply — but it doesn't intercept traffic.

Yes. Shadow never collects PII. IP addresses are hashed after classification. No cookies on your visitors. All Shadow Network data is anonymized. GDPR compliant by design.

How do I block Slurp?

Add this to your robots.txt file: User-agent: Slurp / Disallow: /

Does Slurp respect robots.txt?

Yes, Slurp by Yahoo / Verizon Media respects robots.txt directives.

SEO Respects robots.txt

Slurp

by Yahoo / Verizon Media First seen: 1996-01

About

Slurp is Yahoo's web crawler, still active despite Yahoo's reduced search presence. It is used to power Yahoo Search and partner properties. Slurp has been known to crawl aggressively and is commonly blocked by publishers who do not wish to serve Yahoo's ad-supported content ecosystem or feed downstream AI initiatives via Verizon Media properties.

Purpose

Web indexing for Yahoo Search and partner properties

User Agent String

Slurp

How to Control in robots.txt

🚫 Block Slurp

User-agent: Slurp
Disallow: /

✅ Allow Slurp

User-agent: Slurp
Allow: /

Is Slurp crawling your site?

Run a free scan to check if Yahoo / Verizon Media's crawler is accessing your website.

Check if Slurp is crawling YOUR site →